Amazon India has announced the expansion of Amazon Fresh to more than 270 cities across the country during the ongoing Amazon Great Indian Festival. The milestone reflects Amazon’s commitment to making everyday products, including fresh fruits and vegetables, groceries, household essentials, and regional favourites accessible to millions of customers across India, said the company in a release.
Newly added cities include Gorakhpur, Dehradun, Jalandhar, and Zirakpur in the North; Coimbatore, Nellore, Hassan, Kodagu, Warangal, Vizianagaram, Vellore, Tirupati, Kottayam, Kollam, and Hubli in the South; Jamshedpur, Asansol and Durgapur in the East; among others.
What is Amazon Fresh?
Amazon Fresh is Amazon.in’s comprehensive grocery service that enables sellers to offer an extensive selection from farm-fresh fruits and vegetables to household essentials, with convenient two-hour delivery slots. Amazon Fresh sellers offer a comprehensive selection of over 40,000 products, a ten-fold increase from just 4,000 in 2023. This includes fresh fruits and vegetables, staples, dairy, packaged foods, frozen items, beauty, baby and personal care, pet supplies, and a growing portfolio of regional products.
“Amazon Fresh has grown 4.5X in reach and 10X in selection in just two years, transforming how families across India shop for groceries online,” said Srikant Sree Ram, Director – Amazon Fresh India.
“By expanding to over 270 cities, we are making household essentials and festive favourites available to more households than ever before. This has been possible because of expansion in Amazon Fresh seller’s network and presence across cities, combined with Amazon’s advanced delivery capabilities, establishing one of India’s largest omnichannel grocery network. This Amazon Great Indian Festival, our focus is on delivering freshness, savings, and convenience, enabling customers to have everything they need while spending more time celebrating with their loved ones,” he added.
Amazon Great Indian Festival Offers
During the Amazon Great Indian Festival, customers can enjoy festive deals starting at Rs 1 and unlock additional savings with a maximum cashback of Rs 400 on their festive grocery shopping.
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